I've always liked that jingle - and what a great moniker for a beer! Take a swig or two and burp -- the noise sounds like the name of the brew. . .
Tangent: Blatz was/is a bland, light, and kinda sweet drink that is pretty generic. I used to stage a beer-tasting contest (a blind test, like "The Pepsi Challenge", yanno) when we'd have the gang visit, and dang near every time I tried it -- Blatz was the most popular choice. This was way back - like the 70s and 80s, when Heiniken was still exotic and Coors was imported by a buddy who brought some back from his trip out west.
Yes, those were the days when every local Milwaukee neighborhood street intersection had 4 beer taverns: Blatz, Miller, Pabst, and Schlitz. All on tap. You brought your growler to take home and keep in the ice box. The local hot rod club was the Schlitzers. Augie Pabst had a terrific sports car career. Milwaukee had a great auto racing history!
MOST of my great uncles, drank Blatz. I always thought it tasted like it sounded. The others drank Pabst or Hamms, ("from the land of sky blue waters . . . "), ok, but non descript. My uncles ALL drank Schitz or Stroh's. It was a generational thing. All are pretty pale and bland lagers, great ice cold on a HOT summer's day.
BUT, I've made no secret that I have gone over to the "dark side" as I've aged and my taste has "matured". Currently that means: Robert the Bruce, Scottish Ale from 3 Floyds, or Dragons Milk, Bourbon Barrel Stout Ale from New Holland. Oh yeah, Bourbon is good too. Until Oktoberfest season anyway.
Racing causes you to drink, I think. BUT, WTH do I know, both of my parents families are filled with alcoholics. Dodged a bullet . . . .
